C’mon, what’s the average age of a Facebook user?

And what about the average number of friends? News stats have just hit….oh yea, the answers are 38 and 229. Five years ago the ave user’s age was 33.

Read more at Mashable

Love the infograph too


Blogging down, Tweeting up

Our attention spans are getting shorter. Here’s an example; even the generally long, very long Indian movies are being reduced to 90 minutes. Seems like we’re loosing our ability to stay on task. If you can’t get us quickly then get out of the way because here comes a tweet that can.

While the number of blogs on the Internet, as tracked by BlogPulse, rose just 21% from 126 million in 2009 to 152 million in 2010, the Tweets on Twitter were up 160% over the same period, according to Internet monitoring website pingdom.com.

Read more here (that is if I haven’t lost you already)

Thanks The Economic Times (appropriate name me thinks!)

Ever heard of Obermutten – didn’t think so.

Well this tiny Swiss hamlet with a population 79 has had over 60 million facebook views; more than St Moritz and Florence. There’s great democracy on the net. All you need is a little creativity, stroking people’s ego and ……… well perhaps a bit of luck.

A recent school Facebook page incident – important learnings for all!

I was thrilled last week that I received a call from a school seeking some assistance about their recently established Facebook page. I wasn’t thrilled that they had an incident, but more that they had gone ahead and got their Facebook page up and running; that was the ‘thrilled’ bit. But I was also let’s say moderately thrilled that here was an opportunity to provide some learnings for all schools implementing a Facebook page. Here’s what happened.

The incident involved a parent that had an axe to grind and used the school’s Facebook page to vent their spleen. The school did the right thing with the administrator notified via email as soon as the wall post went live and subsequently deleting the post. The incident did raise a few issues. Firstly, the parent was able to write directly to the wall. It appears that the school hadn’t un-ticked all the boxes in the admin settings. Below are the best settings for a school starting out. This set-up means parents can only ‘comment’ on a school’s wall post. While this is important, it still doesn’t stop an aggrieved parent going off topic and using their commenting access to have-a-crack.

Given that the parent had clearly breached the Code of Conduct, the school could have not only deleted the post but also banned the parent from further access. When I asked them why they hadn’t done this, and it was clearly their intent to do so, they said the parent hadn’t ‘liked’ the page so therefore was not in the database to delete. The inevitable question then followed. “I thought you said at the Facebook PD that people can only comment on a page if they ‘like’ it first.” They were right. That’s exactly what I said….but. Only a day or so before the PD,  Facebook changed the ‘like’ process. Today, anyone can comment on your page and they don’t have to ‘like’ you to do so. However, you can still delete them.

Click on the link here Anyone can now comment it’ll show what is presented to an administrator when deleting a post and how to ban a user.

So what are the learnings from this incident?

Step 1: Set-up your facebook page as shown in the image above. Very conservative.

Step 2: Ensure your community has been made aware of your code of conduct.

Step 3: Understand that now someone doesn’t have to ‘like’ you to comment on your post.

Step 4: Keep going and forge ahead with your social media journey.

Step 5: Subscribe to the digital den and keep up to date with great tips for schools (and government) on social media.

A cynical view on the media – or perhaps the real view

Funny and sad all at the same time

It’s happening – the law is saying that there’s no privilege in cyberspace

It all got off the wrong foot you  know. The whole social media world was kick started by the young and thanks by the way for creating an amazing communications era….but. Given their youthful exuberance and natural disposition for risk aversion it was expected that there would have been a lax view toward the law. Over time a culture of privilege emerged meaning that you could do whatever you wanted online without any consequence. Well we may be entering an era where this is going to be reigned in. Here’s an article about two naughty Bendigo boys that overstepped the ‘new’ mark.

Thanks Herald Sun

Teachers and students should be friends on Facebook

Not my words but those of Const. Scott Mills who told more than 100 teachers, principals and social workers at a Canadian Safe School Network conference held Wednesday in Toronto. He makes an interesting point but it does have tinges of a north american culture.

Read more